Presley Gerber in Los Angeles in January. He began modeling as a teenager and caught the public eye as a child of Cindy Crawford. Axelle/Bauer-Griffin, via FilmMagic
Presley Gerber, Cindy Crawford’s Son and Former Model, Dies at 27
Presley Gerber, the son of supermodel Cindy Crawford and businessman Rande Gerber, has passed away at the age of 27. According to records from the Los Angeles County Medical Examiner’s Office, he died on Sunday in Los Angeles. Further details regarding the cause of death have not yet been released.
Gerber first gained public attention as a teenager, following in his mother’s footsteps and building a successful career in the fashion industry. He worked with major brands such as Calvin Klein and appeared on runways for renowned fashion houses including Dolce & Gabbana and Moschino. Later, he also became the face of Celine’s Eau de Californie fragrance.
Alongside his younger sister, Kaia Gerber, Presley frequently appeared at high-profile events and participated in advertising campaigns. The Gerber family was featured together as Omega brand ambassadors in 2017, and Presley later appeared in a Pepsi Super Bowl commercial that paid tribute to one of his mother’s most famous advertisements.
Before entering the modeling world, Presley was deeply involved in sports, especially swimming, surfing, and water polo. He often spoke about his love for the ocean and described surfing as one of the greatest passions of his life.
In recent years, Gerber openly discussed his struggles with mental health and substance abuse. Through social media posts and interviews, he shared his experiences with depression, recovery, and rehabilitation. His honesty about these challenges earned support from many followers and helped spark conversations about mental health awareness.
He often reflected on how the rapid changes that came with fame at a young age affected him personally. In interviews, he spoke about the pressures of the modeling industry, constant travel, and growing up in the public eye. More recently, he had expressed interest in pursuing a career in real estate while stepping back from modeling.
Earlier this year, Gerber shared updates about his recovery journey, including alternative treatment approaches for addiction. Both his parents publicly praised his determination and resilience, while his sister Kaia spoke openly about the importance of supporting loved ones through difficult times.
Presley Gerber’s passing has left many in the fashion industry and among his fans saddened. He will be remembered not only for his work as a model but also for his willingness to speak openly about personal struggles and recovery.
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